Thursday, February 6, 2014

The NBA Is Not Actually a Rings-or-Bust League

A myth exists amongst the brethren of NBA fans. Some believe their teams exist, above all, to please them to seek the highest form of glory with no hesitation: a championship.
The truth is that our favorite league is a business.
Some owners are successful enough at it (usually owing to geography) to spend into the luxury tax and beyond. The New York Knicks, Los Angeles Lakers and Brooklyn Nets know something about that.
Other, more rare circumstances allow for maxed-out team salaries because lightning has been caught in a bottle as a strong, proud culture has formed around developing superstars. The Oklahoma City Thunder fit that bill, as do the emerging heavyweight Indiana Pacers.

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