Tuesday, February 4, 2014

Super Bowl Commercials 2014: Tim Tebow Steals Show with 'No Contract' Ads

Even in the midst of a memorable Super Bowl XLVIII, as the Seattle Seahawks blew out the Denver Broncos 43-8 on Sunday, Feb. 2, at MetLife Stadium in East Rutherford, N.J., Tim Tebow managed to make headlines.

The playoff-winning quarterback may not be on an NFL roster, but he made light of that fact in self-deprecating "No Contract" advertisements for mobile communications company T-Mobile.

These commercials were designed to promote the liberty their cellular plans offer, which tell customers the company will buy out their old contracts to make the switch. Tebow was the perfect pitch man for that concept.

It's hilarious that the closing lines to the two 30-second spots are, respectively, "contracts are limited" and "contracts hold you back."

What is limiting Tebow from getting another chance as a QB in the NFL—what is holding him back—is his inability to consistently throw the football. Yours truly is a massive Tebow fan and misses the "Tebow Time" craze, but none of the 32 franchises believe he has what it takes to thrive under center, er, in the shotgun.

But it was of no matter on Sunday, because the 26-year-old is indeed making the most of his immense star power and powerful personal brand.

As former NFL player Dustin Fox pointed out, at least Tebow wasn't being held back by the vaunted Seahawks defense:

Who would have thought Tebow would be having a better Super Bowl Sunday than Manning?


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